No. 1 Reason TV ratings are so Important

International Speedway Corp is controled by the France family and ownes the Auto Club Speedway (among others), where INDYCAR will stage a race on Sept. 15th.

While ISC took in $144.4 million in ticket sales, it took in much more from television rights. Its broadcast revenues from the NASCAR television contract, where it took in $202 million in 2011, will rise 3.5% in 2012.

No report on how much it will gain from the IndyCar TV contract this year. I'm sure Randy is working on the big bucks!!